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Fitness First CEO Oren Peleg on the gym brand’s turnaround
Rescue package, brand repositioning and multimillion-pound investment is helping to bring chain back into shape
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Vicky Bullen on working her way to the top of Coley Porter Bell
Chief executive of brand design agency talks inspiration and work ethic
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Nurturing creativity
How do big ideas take off? Landor’s Luc Speisser lists five principles that allow creativity to flourish
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How to hone your personal brand
Ensure your personal brand reflects your positive attributes, not your negatives ones, say experts