Microsoft Windows 10

Microsoft Windows 10

Speculation about just how much of a game-changer Microsoft’s Windows 10 will be is reaching fever pitch in the run up to its release next month, but what is its appeal for business?

What we know so far is that Microsoft employee and self proclaimed ‘developer evangelist’ Jerry Nixon has referred to it as “the last version of Windows”; that computer manufacturers including Asus, Toshiba and Dell have all developed new hardware especially for it; that it’s based on feedback from millions of users; and that it’s available as a free download for anyone running Windows 7, Windows 8, or Windows 8.1.

Now, Frank X. Shaw, corporate vice president of Microsoft’s corporate communications, has asserted that the platform’s unrolling throughout the business world will have a huge impact on our working lives.

Asked why business leaders the world over should care about the platform deemed too much of a game-changer to be called Windows 9, Shaw told a group of guests, including Director, at an intimate press tour of Microsoft’s campus in Redmond, Washington State: “First of all, it’ll be familiar to users of both Windows 7 and Windows 8 – you can’t overstate the importance of that…

“The Start menu is back, and you can customise it. It’s also faster on more hardware, it’s more secure and it’s got increased management capability for corporations to manage devices.”

Shaw concluded by insisting that appeal to everyday consumers, as well as corporations, has been considered of huge importance when developing Windows 10, not least because we live an age when people bring their devices to work.

Read the first two parts of Director’s trip to Microsoft HQ

Microsoft’s Susan Hauser on why the Internet of Things will drive the digital revolution

Big data and cyber crime

Microsoft Windows 10 featuring the start menu

The start menu on Windows 10


About author

Nick Scott

Nick Scott

A former editor-in-chief of The Rake and deputy editor of the Australian edition of GQ, Nick has had features published in titles including Esquire, The Guardian, Observer Sport Monthly and Rolling Stone Australia and is a contributing editor to Director magazine. He has interviewed celebrities including Hugh Jackman, Daniel Craig and Elle Macpherson, as well as business people including Sir Richard Branson, Charles Middleton and Nick Giles and Michael Hayman MBE.

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