Jaguar I-Pace Concept - Director magazine

Jaguar I-Pace Concept – the first real electric alternative to a traditional premium SUV

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Jaguar I-Pace Concept exterior

When the Jaguar I-Pace Concept hits the roads early next year it will be the first real electric alternative to a traditional premium SUV. It promises to provide the sleek design expected from a five-seater sports car while also delivering “true Jaguar performance”

What makes the I-Pace significant right now is its ability to travel around 500km on a single battery charge with zero tailpipe emissions. Furthermore, Jaguar’s engineers have also made the charging as quick as possible, with an 80 per cent charge achieved in just 90 minutes and 100 per cent in slightly over two hours. The only other EV manufacturer that currently rivals these credentials is Tesla.

It also promises exceptional ride quality, authentic handling and a 0–60mph time of around four seconds. Prices are expected to start around £60,000 and electrification’s potential for the industry is greeted with enthusiasm by Jaguar’s advanced design director, Julian Thomson: “It’s great to see the market opening up suddenly with alternative propulsion systems, but also different customers with totally different attitudes about how they use their vehicles. What surprised us was how readily this type of vehicle took to being a Jaguar and how natural it is for Jaguar to do this type of car. Proportion, balance and stance are all there – crucial Jaguar characteristics that have to be absolutely perfect – but in a totally different form.”

Jaguar I-Pace Concept

To view a clip of the Jaguar I-Pace Concept, visit jaguar.co.uk/jaguar-range/i-pace-concept-car

Jaguar I-Pace Concept interior

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About author

Ben Rooth

Ben Rooth

Ben Rooth is an award-winning freelance business journalist who has interviewed everyone from Prime Ministers to the chief executives of FTSE 100 listed companies. Over the past 20 years, he’s filed stories from destinations as diverse as Kabul, in Afghanistan, and Palm Springs, in America.

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